Marvel's Spider-Man Breaks Sales Records for Sony
Earlier this month, the newest entry in Sony's extensive library of exclusives released for PlayStation 4: Marvel's Spider-Man. The game was met with critical acclaim by both critics and fans alike. It was not until earlier this week though that the actual sales were confirmed by Sony. They confirmed to The Hollywood Reporter that the title sold 3.3 million copies within the first three days of release. Sony has already had a lot of success this year with another critically acclaimed exclusive, God of War, that sold 3.1 million copies in the same time frame. In fact, it actually held the record for the fastest-selling PlayStation exclusive up until this month.
Sony has a history of great sales numbers for games such as Uncharted 4: A Thief's End, Bloodborne, Horizon: Zero Dawn, Persona 5, and Detroit: Become Human. With Spider-Man, Sony has taken the risk of putting a lot of funding and production into a title which really could have gone one of two ways but with Insomniac's passion for the project truly succeeded. The thing is with all these Sony exclusives is the true attention to detail and time spent on creating not just a game to dominate the market, but one that actually is at the forefront of video game development and technology. Coupled with the fact that Spider-Man really hasn't been given proper care to develop a video game for a very long time so seeing the beloved superhero have such a high production value definitely appealed to many consumers.
Many actually have compared the sales numbers of Insomniac's Spider-Man to that of the most recent Spider-Man film, Spider-Man: Homecoming. The weekend box office opening for the film was around $117 million compared to that of the game's which would be around $198 million - according to USA today. That said, video games are significantly more expensive than a movie ticket so the numbers that actually went to the movie versus actually buying the game would be very different, favoring the filmgoers. Insomniac has found huge success in yet another video game franchise (oh, it will definitely be a franchise soon) and they truly deserve it after creating so many successful IP's already such as Ratchet & Clank, Resistance, and Spyro the Dragon. They are a very talented group of developers who work at the studio and Sony is definitely going to up the ante, in terms of production, when it comes to the next title which we can all continue to look forward to. And for Sony, they are definitely looking forward to even more commercial and critical success with future exclusives such as The Last of Us II, Ghost of Tsushima, and Death Stranding